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Apollo Hospitals
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Executive - Social Media Marketing

Executive - Social Media Marketing

Apollo Hospitals

0 years

3 - 6 Lacs

nellore

Posted:2 weeks ago| Platform: GlassDoor logo

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Skills Required

marketing strategies engagement content communication drive analyze metrics branding reports management healthcare technology cutting support learning research development outreach teamwork integrity power service

Work Mode

On-site

Job Type

Part Time

Job Description

1. Develop and execute hospital-specific social media strategies to enhance brand visibility and patient engagement.

2. Plan and manage monthly content calendars covering health days, doctor stories, and specialty campaigns.

3. Create and oversee posts, reels, and videos highlighting hospital services, milestones, and patient success stories.

4. Coordinate with doctors and departments to generate medically accurate, compliant content.

5. Manage daily engagement, respond to patient queries, and ensure empathetic online communication.

6. Drive paid ad campaigns for key specialties to generate qualified patient leads.

7. Track and analyze performance metrics to link social media activity with patient conversions.

8. Ensure adherence to hospital branding, MCI guidelines, and patient confidentiality norms.

9. Collaborate with influencers and partners for awareness and health-education initiatives.

10. Prepare monthly reports for management on reach, engagement, and ROI

Dear Candidate,

We are delighted to introduce you to Apollo Hospitals, a leading healthcare provider in India. With a long-standing heritage spanning many decades, Apollo Hospitals has established itself as a trusted name in the healthcare field, consistently delivering exceptional care with compassion.

Renowned for our state-of-the-art medical facilities, advanced technology, and a highly skilled and dedicated team of healthcare professionals, Apollo Hospitals is committed to providing quality care and ensuring patient satisfaction in everything we do.

Our organization strives to offer comprehensive healthcare services across various specialties and disciplines. From primary care to specialized treatments, we provide a wide range of medical services to cater to the diverse needs of our patients. Our hospital is equipped with cutting-edge technology, modern infrastructure, and an experienced team of doctors, nurses, and support staff who collaborate to deliver the highest standards of healthcare.

At Apollo Hospitals, we believe in fostering continuous learning and innovation. We prioritize research and development to remain at the forefront of medical advancements, enabling us to provide the latest treatments and therapies to our patients. We also emphasize preventive care and wellness programs, promoting a healthy lifestyle and helping individuals maintain optimal health.

Furthermore, Apollo Hospitals holds a strong commitment to social responsibility. Through various initiatives, we strive to make quality healthcare accessible to all members of society, regardless of their socio-economic background. We actively participate in community health programs, awareness campaigns, and outreach activities to promote healthcare education and support underserved populations.

As you join our team, we invite you to embody the values and culture of Apollo Hospitals. Our core principles include prioritizing patient-centric care, fostering teamwork, upholding integrity, and embracing compassion in all that we do. Together, we have the power to make a significant impact on the lives of our patients and contribute to the progress of healthcare in our community.

We are excited about the opportunity to collaborate with you, harnessing your skills and expertise to deliver exceptional care and service to our patients. If you have any inquiries or would like to explore more about Apollo Hospitals, please don't hesitate to contact our team.

Thank you for joining the Apollo Hospitals family. We are thrilled to begin this journey together, striving for excellence in healthcare.

Sincerely,

Team HR

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Executive - Social Media Marketing