EXECUTIVE N - SALES ENGG - ADMIXTURES - VISHAKAPATNAM

Description

Business objectives

Identify, index and review market potential for Admixtures products in Project Sales

Create a pipeline of projects Pvt and Govt and RMCs for admixture sales

Generate leads through direct project site visits and various stakeholders like Project Sales Officers, Applicators and Dealers

Coordinate with Concrete Technologist to conduct trials in time or troubleshoot issues on sites

Commercial negotiations with decision makers to clinch orders

Focus on product mix and ensure product addition in Basic Order Quantity BOQ of the site

Coordinate with supply chain to ensure timely delivery on site

Ensuring timely collection of payments from distributor

Technical Assistance

Provide technical assistance pre and post sales at the project sites related to Admixtures products

Undertake on-site sampling through the Concrete Technologist for Admixtures products to build customer confidence

Market Development

Detailed competition mapping and awareness of their progress on a site to site basis

Identify and engage with set of medium to large RMCs, consultants etc for the purpose of market expansion and upgradation

Build long term relationship with the identified set of stakeholders through regular product training and on-site assistance

Brief about products and systems with Specifiers and Consultants to generate business

Training

Identify and support RMCs and clients on practical application of Admixture products at regular intervals

Coordinate with Marketing function to send out collaterals and relevant training material to the Applicators

Market Intelligence

Assist Marketing function in conducting product trials and building inferences on APL product strength vis-a-vis products in the market

Identify non-APL business stakeholders and take measures to convert to APL account through product demonstration initiatives

Integrate with Research and Technology function for new product development based on feedback of product trends in the market

Value Target for Admixtures Products in Project Sales

Minimum product level value targets

Stakeholder level value targets

Product training plan compliance

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