Email Marketing Executive

2 - 6 years

0 Lacs

Posted:1 day ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As an Email Marketing Executive at our company, you will play a pivotal role in driving our digital marketing efforts, email campaigns, and lead generation activities. Your primary goal will be to execute high-converting campaigns using tools like Mailchimp, Google Ads, Facebook Ads, and CRM systems to expand our customer base. Your responsibilities will include planning, developing, and implementing email marketing campaigns to showcase our products and services. You will be entrusted with building and managing email databases for both B2B and B2C lead generation purposes. Utilizing platforms such as Mailchimp and other ESPs, you will be responsible for executing and automating campaigns while monitoring and optimizing their performance based on key metrics like open rates, CTR, bounce rates, and conversions. Conducting A/B tests and analyzing the results will be crucial in enhancing campaign effectiveness. Collaboration with the design and content teams to create visually appealing and engaging content for emails, subject lines, and landing pages will be part of your daily tasks. You will integrate email campaigns with social media, Google Ads, and remarketing efforts to ensure a cohesive marketing strategy. Additionally, your role will involve leveraging customer insights to personalize campaigns and generate detailed reports for performance evaluation. We are looking for individuals with hands-on experience in email marketing tools like Mailchimp, HubSpot, or similar platforms. A basic understanding of HTML/CSS for email formatting, familiarity with Google Analytics, Meta Ads, or Google Ads, and excellent communication, analytical, and organizational skills are preferred. Being well-versed in marketing automation, CRM systems, and tracking performance metrics will be advantageous. If you are a creative thinker with meticulous attention to detail and possess the skills in Email Marketing, Mailchimp, CRM, Digital Marketing, Lead Generation, Google Ads, Facebook Ads, Campaign Management, Marketing Automation, B2B Marketing, Online Marketing, Email Campaigns, Performance Marketing, SEM, SEO, and have the ability to analyze data effectively, this role is for you. This is a full-time, permanent position with the benefit of paid sick time, a Provident Fund, and the option to work from home. The work schedule is set for day shifts from Monday to Friday, with additional bonuses based on performance. Candidates willing to relocate to Navi Mumbai, Maharashtra, will be preferred. If you are an immediate joiner with experience in email marketing, specifically in email campaign management and familiarity with Canva, please mention your relevant experience in months/years. Proficiency in English is preferred for this role. Join us by applying before the application deadline on 26/06/2025, with an expected start date of 27/06/2025. We look forward to welcoming a dynamic Email Marketing Executive to our team!,

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