Electronics Category Manager

We are looking for a strategic and analytical Category Manager Electronics to lead the end-to-end management and growth of the Electronics category on our ecommerce platform. This role demands strong business acumen, stakeholder management, and the ability to drive category performance through data-driven decisions, strategic planning, and execution excellence.

Key Responsibilities:

Category Strategy & Business Planning

• Own the P&L for the Electronics category with a focus on top-line growth, profitability, and operational efficiency.
• Develop short and long-term category growth strategies, seasonal plans, and promotional calendars.
• Drive category insights by analyzing customer trends, market data, and competitive landscape.

Assortment & Brand Management

• Lead assortment planning and ensure an optimal product mix across subcategories: smartphones, accessories, audio devices, smart tech, etc.
• Identify and onboard leading brands, OEMs, and emerging D2C players to enhance assortment depth.
• Negotiate strategic tie-ups, commercials, and marketing support with partners.

Pricing, Promotions & Campaigns

• Define and implement pricing strategy to stay competitive while driving margins.
• Work closely with the marketing and CRM teams to design and execute high-impact campaigns, product launches, and sales events.
• Monitor campaign performance and optimize for ROI.

Customer Experience & Content Excellence

• Collaborate with content and design teams to ensure compelling product presentation images, specs, videos, and A+ content.
• Ensure continuous improvements in category UX, filters, and navigation to improve conversions.

Cross-Functional Collaboration

• Work closely with supply chain, operations, finance, analytics, and customer service to deliver seamless execution.
• Partner with the product and tech teams to drive category-specific innovations and tools.

Analytics & Reporting

• Track, analyze, and report key metrics: GMV, conversion rate, return rate, inventory health, and seller performance.
• Leverage insights to take proactive decisions for category optimization.

Requirements:

• Bachelors/Masters degree in Business, Marketing, Supply Chain, or a related field.
• 5+ years of experience in category management, merchandising, or procurement, preferably in the electronics domain.
• Strong understanding of e-commerce trends, electronics industry dynamics, and digital marketplaces.
• Proven experience in vendor negotiations, pricing strategy, and promotional planning.
• Proficient in Excel, analytics tools, and e-commerce platforms.