E-Commerce Specialist (Amazon)

Job Title: Digital Marketing Specialist (Amazon & E-commerce)

Location: Bhopal

Job Type: Full-time

Experience: 1-3 years

Job Overview:

We are looking for a Digital Marketing Executive to drive online marketing strategies, manage Amazon Global Selling, and optimize SEO, paid campaigns, and e-commerce sales. The ideal candidate should have hands-on experience in Amazon marketplace management, digital advertising, and e-commerce growth strategies.

Key Responsibilities:

1. Amazon Global Selling & Marketplace Management

Manage & optimize product listings on Amazon Global (USA, UAE, UK, and other marketplaces).

Conduct Amazon SEO (A+ Content, Enhanced Brand Content, Backend Keywords, and Product Titles) to improve visibility.

Optimize Amazon PPC campaigns (Sponsored Ads, Display Ads) for different regions.

Ensure compliance with Amazon Global policies related to international selling.

Monitor inventory, pricing strategies, and competitor analysis for better sales performance.

Work with Amazon FBA (Fulfilled by Amazon) to improve global logistics and shipping efficiency.

2. Search Engine Optimization (SEO) & Website Growth:

Perform keyword research and on-page SEO to improve Google rankings.

Implement technical SEO strategies for website optimization.

Develop link-building and content marketing strategies for organic growth.

3. Social Media & Paid Advertising:

Page Management for posts and engagement

Plan and execute social media campaigns on Facebook, Instagram, LinkedIn, and Twitter.

Run performance marketing campaigns on Google Ads, Facebook Ads, and Amazon Ads to drive sales.

Optimize ad performance based on CPC, CTR, ROAS, and other metrics.

4. Email Marketing & Customer Engagement:

Develop email marketing campaigns for customer retention.

Use Amazon customer data and analytics to create personalized marketing strategies.

5. Analytics & Reporting:

Track Amazon Global sales performance using Amazon Seller Central & Helium 10.

Analyze website traffic, ad performance, and customer behavior.

Prepare monthly reports with key insights and recommendations.

Skills & Qualifications:

Experience in Amazon Global Selling & E-commerce SEO.

Hands-on expertise in Amazon PPC, Google Ads, and Facebook Ads.

Knowledge of Amazon Seller Central, Helium 10, and Jungle Scout.

Strong SEO and content marketing skills.

Proficiency in Google Analytics, Google Tag Manager, and Shopify (if applicable).

Ability to manage FBA logistics, product listings, and international sales strategies.

Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month