Distribution Head FMCG (Ready-to-Cook / Ready-to-Eat)

As the Distribution Head at our company, your role will involve leading the end-to-end distribution strategy and operational efficiency for Kerala and the rest of India. Your expertise in FMCG supply-chain distribution will be crucial in managing super-stockists, distributors, and ensuring on-time market availability across various channels like GT, MT, HORECA, and E-commerce. **Key Responsibilities:** - Distribution Network Expansion & Management - Identify distribution gaps using Bizom to achieve leadership in Numeric and Weighted Distribution - Plan activations in Red-geographies for growth in volume/value share - Operations & Supply Chain Alignment - Coordinate with production, supply chain, and demand planning for smooth stock flow - Monitor inventory health, reduce expiries/returns, and ensure productivity of Merchandisers and Promoters - Track order cycles, dispatch accuracy, and availability at distributor & retail levels - Sales Support & Market Availability - Ensure product availability across various channels - Collaborate with AGMs, Cluster Managers, and frontline teams to align distribution outputs with sales targets - Define beat/route structures and service frequency norms for distribution partners - Performance Monitoring & Analytics - Review monthly distributor performance metrics - Use Bizom to track coverage, productivity, and availability gaps - Provide actionable insights for leadership on distribution efficiency and market reach - Commercial & Compliance Management - Monitor cost-efficiency of logistics, freight, SS margins, and warehousing - Team Leadership - Lead a team of distribution executives, coordinators, and logistics personnel - Train teams on distribution KPIs, claim processes, SFA usage, and operational best practices - Foster cross-functional collaboration with sales, finance, and supply chain departments **Key Competencies & Skills:** - Strong understanding of FMCG distribution systems, super-stockist model, CFA ops, routing, R&R norms - Deep knowledge of Kerala and national FMCG markets - Leadership and people management skills - Strong analytical ability, commercial acumen, and problem-solving skills - Proficiency in MS Office (Excel and Powerpoint) & SFA tools **Qualifications & Experience:** - Graduate; MBA preferred - 10-15 years of FMCG experience with at least 5 years in distribution leadership roles - Experience in Ready-to-Cook / Ready-to-Eat category preferred - Proven track record of building large-scale distribution networks across states This is a full-time position with benefits including health insurance and Provident Fund. The work location is in person. Please note: The company-specific details were not mentioned in the provided job description.,