Digital Sales & Marketing Executive – Garment Division

Key Responsibilities:
 Plan, implement, and manage digital marketing campaigns to promote garment products via online platforms (Google Ads, Facebook, Instagram, etc.) Manage and grow sales on e-commerce platforms like Amazon, Flipkart, Myntra, Meesho, and our own website Plan and execute digital marketing strategies (SEO, SEM, social media, email marketing, etc.) to promote garment products online  Generate and convert leads from online platforms such as LinkedIn, Alibaba, IndiaMART, WhatsApp Business, and B2B directories Identify and approach buyers, retailers, wholesalers, and distributors online Handle inquiries, quotations, follow-ups, and deal closures for orders through digital mediums Collaborate with design and production teams to ensure accurate product representation and availability Monitor competitor activities and market trends in the online garment space Manage social media channels (Instagram, Facebook, LinkedIn, etc.) to build brand visibility and attract buyers Track campaign performance, prepare analytics reports, and optimize marketing efforts for better ROI Take ownership and full responsibility for online sales targets and performance Required Skills & Qualifications:
 Bachelor’s degree in Marketing, Fashion Technology, Textile/Fabric Studies, or related fields 5+ years of experience in digital marketing and online garment sales Sound knowledge of fabric types, garment manufacturing process, and export/domestic market trends Experience in lead generation, buyer outreach, and closing B2B & B2C deals Proficient in tools such as Google Ads, Facebook Business Manager, Canva, CRM, and Excel Strong written and verbal communication skills Self-motivated and target-oriented mindset with the ability to work independently Preferred Skills:
 Experience in garment export or wholesale business Familiarity with Shopify, IndiaMART, Alibaba, TradeIndia, or similar platforms Influencer marketing coordination experience Ability to handle product photography, catalog making, and ad creatives Familiarity with garment/fashion trends and buyer psychology

Job Type: Full-time

Pay: Up to ₹40,000.00 per month

Work Location: In person