Digital Sales & Marketing Executive – Garment Division

Job Title: Digital Sales & Marketing Executive – Garment Division

Location: GIDC Sachin, Surat

Department: Garments / Apparel / Domestic Sales

Job Type: Full-time

Experience: 5+ years (preferred in garments/fabrics/digital sales)

Job Summary:

We are seeking a results-driven, creative, and proactive Digital Sales & Marketing

Executive to lead online sales initiatives for our garment division, who can lead online

sales efforts and identify potential buyers through digital platforms.. The candidate will

be responsible for driving revenue through various digital channels & campaigns,

managing end-to-end online sales activities (B2B & B2C), and ensuring sustained

growth through effective digital marketing strategies.

Key Responsibilities:

 Plan, implement, and manage digital marketing campaigns to promote garment

products via online platforms (Google Ads, Facebook, Instagram, etc.)

 Manage and grow sales on e-commerce platforms like Amazon, Flipkart, Myntra,

Meesho, and our own website

 Plan and execute digital marketing strategies (SEO, SEM, social media, email

marketing, etc.) to promote garment products online

 Generate and convert leads from online platforms such as LinkedIn, Alibaba,

IndiaMART, WhatsApp Business, and B2B directories

 Identify and approach buyers, retailers, wholesalers, and distributors online

 Handle inquiries, quotations, follow-ups, and deal closures for orders through

digital mediums

 Collaborate with design and production teams to ensure accurate product

representation and availability

 Monitor competitor activities and market trends in the online garment space

 Manage social media channels (Instagram, Facebook, LinkedIn, etc.) to build

brand visibility and attract buyers

 Track campaign performance, prepare analytics reports, and optimize marketing

efforts for better ROI

 Take ownership and full responsibility for online sales targets and performance

Required Skills & Qualifications:

 Bachelor’s degree in Marketing, Fashion Technology, Textile/Fabric Studies, or

related fields

 5+ years of experience in digital marketing and online garment sales

 Sound knowledge of fabric types, garment manufacturing process, and

export/domestic market trends

 Experience in lead generation, buyer outreach, and closing B2B & B2C

deals

 Proficient in tools such as Google Ads, Facebook Business Manager, Canva,

CRM, and Excel

 Strong written and verbal communication skills

 Self-motivated and target-oriented mindset with the ability to work independently

Preferred Skills:

 Experience in garment export or wholesale business

 Familiarity with Shopify, IndiaMART, Alibaba, TradeIndia, or similar platforms

 Influencer marketing coordination experience

 Ability to handle product photography, catalog making, and ad creatives

 Familiarity with garment/fashion trends and buyer psychology

Compensation:

As per industry standards + Performance-based incentives

Job Type: Full-time

Pay: Up to ₹100,000.00 per month

Schedule:

• Day shift

Experience:

• Sale in Garment Division: 5 years (Required)

Work Location: In person