Digital Media Executive

Statement of Duties (Digital Media Role)

Your place of posting will be at KEF, Lucknow. You will be reporting to the Directors. Your major responsibilities would be:

• Plan, execute and manage digital campaigns and social media activities to promote college programs, admissions, events, and overall brand presence online.
• Develop, curate, and publish high-quality, engaging content for the college’s website, social media platforms, and other digital channels.
• Collaborate with academic and administrative departments to gather content, such as event updates, student success stories, and faculty achievements.
• Manage and maintain the college’s presence on social media platforms (e.g., Facebook, Instagram, LinkedIn, Twitter, etc.).
• Schedule, monitor, and analyze the performance of social media posts, engaging with the audience and responding to inquiries in a timely manner.
• Optimize the college’s website and digital content to improve search engine rankings and visibility.
• Provide regular reports to management (directors) on key metrics such as website traffic, lead generation, and conversion rates.
• Work with external vendors or agencies for services like web design, content creation, or paid advertising when needed.
• Collaborate with faculty, student bodies, and alumni networks to boost digital campaigns through shared networks.
• Plan and execute digital promotion for college events such as seminars, conferences, admissions drives, and cultural activities. Use live streaming, social media event creation, and promotional videos to attract a wider audience.
• Plan and participate in admission promotion activities at different colleges and universities.
• Any other responsibilities as and when assigned by Directors.

Job Type: Full-time

Pay: From ₹16,000.00 per month

Benefits:

• Paid time off

Work Location: In person