Digital Marketing Specialist

Company Description

Next-GrowthStep is a marketing growth company specializing in helping SMBs effectively. With over a decade of experience in SaaS, AI, and B2B and B2C sectors, we focus on transitioning businesses from minimal viable products (MVP) to market success with tailored strategies.

Our expertise includes product and go-to-market (GTM) strategies, launch planning, and content-driven growth, lead generation, identifying and reaching the right ICP, and delivering results with clarity and momentum. Serving SaaS and AI founders, as well as B2B and B2C product creators, we partner with innovators to transform their products into sustainable growth engines.

Role Description

This is a full-time WFO role for a Digital Marketing Specialist and Interns, based in Ahmedabad, with partial flexibility for remote work.

The Digital Marketing Specialist will manage product marketing execution to drive audience engagement and lead generation. Responsibilities include strategizing and implementing social media marketing efforts, managing day-to-day activities, analysing web analytics, client coordination, improving online marketing performance, and crafting compelling communication strategies to achieve growth objectives.

Qualifications

For Interns:

• Proficient in English speaking, knowledge of social media platforms and marketing.

For Experience:

• Strong experience in Social Media Marketing and Digital Marketing
• Proficient in Web Analytics and Online Marketing for performance measurement and optimization
• Excellent english speaking and written Communication skills
• Ability to design and execute successful marketing strategies aimed at audience engagement and lead generation
• Experience in working with startups or SaaS, AI, and B2B sectors is an advantage
• Analytical mindset to assess campaign performance and drive data-driven decisions