Digital Marketing Specialist

Company Description

Mindshaft Media Pvt. Ltd., founded in 2010 and headquartered in Kolkata, is a premier event management and brand activation agency with over 14 years of expertise. Specializing in strategic corporate events, experiential campaigns, and creative activations, the company connects brands with their audiences in meaningful and measurable ways. With offices in Mumbai, Delhi, and Bangalore, Mindshaft Media ensures seamless execution of projects across India. Through diverse services like rural activations, exhibitions, in-store promotions, and outdoor branding initiatives, the company aims to enhance brand visibility, boost engagement, and deliver measurable results.

Role Description

This is a full-time on-site role for a Digital Marketing Specialist located in the Kolkata. The Digital Marketing Specialist will be responsible for developing and implementing digital marketing strategies, Grow Linkedin Presence of the Company through Linkedin Marketing, Managing online campaigns, analyzing website data and execute SEO Optimisations, ensuring an effective online presence, and creating content for social media platforms. The role also involves monitoring trends, optimizing campaigns, and collaborating with cross-functional teams to align marketing initiatives with organizational goals.

Qualifications

• Expertise in Social Media Marketing and strong understanding of Digital Marketing strategies.
• Linkedin Marketing Grow Digital Presence, Building Connections within the industry.
• Hands-on experience in Web Analytics tools and Online Marketing campaigns
• Exceptional Communication skills with the ability to engage effectively with stakeholders
• Creative problem-solving skills and the ability to adapt to fast-paced environments
• Bachelor’s degree in Marketing, Communications, or a related field
• Experience in event management or brand activation industries is an advantage