Digital Marketing Specialist in Mumbai

Job Description

Key Responsibilities Develop and maintain company websites using WordPress. Manage and update website content to ensure accuracy and relevance. Plan and implement SEO strategies to improve organic search rankings and increase site traffic. Create and manage social media pages and profiles across platforms like Instagram, Facebook, and LinkedIn. Design and publish landing pages aligned with marketing campaigns and promotions. Plan, launch, and optimize paid advertising campaigns on Meta platforms (Facebook & Instagram). Grow and engage the brand’s social media presence through consistent content creation and community management. Conduct market research to monitor trends, competitor activities, and identify growth opportunities. Develop content calendars, produce engaging posts, and monitor engagement analytics. Execute lead generation campaigns leveraging both organic and paid channels. Analyze campaign performance data, prepare reports, and suggest actionable improvements to maximize ROI. Would you like it to be more formal or casual? About Company: We at Asiatic Expositions have organized various trade fairs and exhibitions on various verticals, B2B & B2C. Show more Show less