Digital Marketing Specialist

We’re Hiring | Digital Marketing Lead (Women's Health Brand)
Full-Time

We’re looking for a Digital Marketing Specialist to lead growth and performance for a fast-scaling women’s health brand backed by science and purpose.

Your Key Responsibilities:

• Market Research & Strategy: Understand our audience, competition & category trends.
• Performance Marketing: Manage campaigns across Meta, Google & others – from keyword research, A/B testing to funnel building and ROI optimisation.
• SEO (On-page & Off-page): Drive organic visibility and search performance.
• Email & CRM Marketing: Create customer journeys and retention flows via tools like Klaviyo/Mailchimp.
• Influencer & Affiliate Marketing: Identify and activate brand-fit influencers and partnerships.
• Analytics & Reporting: Track and optimise performance via GA4, Meta Ads Manager, etc. Metrics you'll live by: CAC, LTV, ROAS, CTR, Conversion Rate.
• Marketing Automation: Set up and manage campaigns via platforms like HubSpot, Mailchimp or Klaviyo.

You’ll thrive if you:

• Have a sharp performance mindset with an eye for creative storytelling.
• Are results-driven but also brand-conscious.
• Have 2-4 years of experience in a similar role (D2C/Nutraceuticals/Healthcare brand preferred).
• Are passionate about women’s health and wellness.

Email your CV to: shivani@evebiosciences.com

Job Type: Full-time

Pay: ₹20,000.00 - ₹40,000.00 per month

Schedule:

• Day shift

Supplemental Pay:

• Yearly bonus

Work Location: In person