Digital Marketing & Social Media Content Creator

A digital marketing content creator is responsible for crafting engaging and relevant content across various digital platforms to attract, engage, and convert a target audience, driving a company's marketing and business goals.

esponsibilities

• Content Strategy and Development: Collaborate with the marketing team to understand objectives and develop content strategies that align with business goals.
• Content Creation: Produce diverse content formats, including blog posts, social media updates, videos, infographics, email newsletters, and website copy.
• Content Editing and Optimization: Review, edit, and optimize content for clarity, engagement, SEO best practices, and accessibility standards.
• Content Management and Scheduling: Utilize content management systems (CMS) and social media scheduling tools to publish and manage content.
• Audience Engagement: Foster community engagement through comments, social media interactions, and user-generated content.
• Performance Analysis: Monitor and analyze content performance using analytics tools (e.g., Google Analytics), and adjust strategies based on data-driven insights.
• Collaboration: Work effectively with cross-functional teams, such as designers, developers, and sales to ensure brand alignment and successful campaign execution.
• Stay Up-to-Date: Continuously research and stay informed about the latest trends in digital marketing, social media, and content creation.
• Brand Alignment: Ensure that all content adheres to brand guidelines, tone of voice, and messaging.

Skills

• Excellent Writing and Editing Skills: Craft clear, concise, and compelling copy for various platforms and audiences.
• Content Creation Skills: Proficiency in creating diverse content formats, including written, visual (graphics, images, videos), and audio.
• SEO Knowledge: Understand and apply SEO best practices to optimize content for search engine visibility and ranking.
• Social Media Marketing Skills: Expertise in managing social media platforms, creating engaging content, scheduling posts, and analyzing performance.
• Data Analysis Skills: Interpret and leverage data from analytics tools to inform content strategy and optimize campaigns.
• Creativity and Storytelling: Develop unique and engaging content ideas that resonate with the target audience.
• Communication and Collaboration: Work effectively with diverse teams and stakeholders, conveying ideas clearly and persuasively.
• Time Management and Organization: Handle multiple projects simultaneously, prioritize tasks, and meet tight deadlines.
• Adaptability and Problem-Solving: Respond effectively to changing circumstances, adjust strategies, and overcome challenges.
• Technical Skills: Familiarity with content management systems (CMS) (e.g., WordPress), editing software (e.g., Adobe Creative Suite, Canva), and social media management tools (e.g., Hootsuite).

Job Types: Full-time, Permanent

Pay: ₹25,000.00 - ₹30,000.00 per month

Benefits:

• Flexible schedule
• Health insurance
• Provident Fund

Language:

• Hindi (Required)
• English (Required)

Work Location: In person