Digital Marketing – SEO & LinkedIn Outreach Focus

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About Flashfire Private Limited

Flashfire is a career-tech startup helping students secure jobs faster by leveraging automation, AI-driven resume optimization, and bulk job application workflows. We blend technology with placement strategy to help candidates reach the right opportunities — at scale.

Role Overview

SEO

search engine optimization

Key Responsibilities

Execute and optimize SEO strategies to drive organic traffic to our website

Perform keyword research, on-page SEO, backlink outreach, and content optimization

Design and run LinkedIn outreach campaigns using automation tools

Personalize follow-ups to increase lead conversion rates

Track and manage leads using spreadsheets and/or CRM tools

Report weekly on campaign performance, including rankings, traffic, and leads

Collaborate with the growth and content team to improve messaging and targeting

Suggest and implement new ideas to improve SEO performance and outreach efficiency

Requirements

Minimum 3 year of hands-on experience in SEO and LinkedIn lead generation

Proven ability to grow website traffic through organic search

Experience running LinkedIn campaigns and outreach workflows

Strong written communication and research skills

Comfortable working independently and under tight deadlines

Willingness to work overtime when needed to meet targets

Preferred Skills

Familiarity with A/B testing and conversion optimization

Understanding of lead segmentation, nurturing, and tracking

Exposure to startup growth environments and B2C outreach

Education

Bachelor’s degree (completed) in Business, Marketing, Communications, or a related field. Equivalent hands-on experience in lead generation roles is also accepted.

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