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TAVF 2020
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Digital Marketing Manager

Digital Marketing Manager

3 - 5 years

|

0 Lacs

mumbai maharashtra india

Posted:1 day ago| Platform: Foundit logo

Apply

Skills Required

google ads tag manager marketplaces ga4 creatives testing frameworks remarketing meta ads sheets

Work Mode

On-site

Job Type

Full Time

Job Description

Responsibilities

Own performance strategy across Meta Ads (primary), Google Ads, and remarketing.
Plan and optimize full-funnel campaigns to drive ROAS, revenue, and repeat purchases.
Manage ad creatives, audience testing, bids, and budgets.
Track performance using GA4, Meta dashboards, and attribution tools.
Implement pixels, UTMs, events, and conversion tracking correctly.
Optimize product pages, landing pages, and funnels for higher CVR.
Build weekly reports with insights, not just numbers.

What Success Looks Like

Strong ROAS
Lower CAC / CPA
Increased Conversion Rate & Revenue
Higher AOV and repeat purchases

Requirements

3 years in performance marketing (e-commerce preferred).
Deep hands-on experience with
Meta Ads
scaling budgets profitably.
Working knowledge of Google Ads & remarketing.
Strong analytics (GA4, Tag Manager, Sheets).
Proven record growing online sales.
Bonus:
experience with Shopify, marketplaces, automation, and creatives testing frameworks.

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