Digital Marketing Manager

10 years

5 - 6 Lacs

Posted:3 hours ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

We are seeking candidates with 10+ years of experience in digital marketing who will be responsible for the following tasks.

  • Digital Strategy Development - You will design and implement robust digital marketing strategies tailored to our business goals and technological vision
  • Campaign Management and Execution - Lead end-to-end execution of digital marketing campaigns across platforms such as Google Ads, Instagram, YouTube, and Facebook. You will continuously optimize these campaigns using performance analytics to improve engagement, lead quality, and overall conversion rates.
  • Content Copywriting - Craft compelling marketing copy for a range of digital assets, including advertisements, landing pages, email campaigns, and social media.
  • Video Content Creation - Conceptualize and script promotional videos, product demos, and customer success stories. You’ll collaborate with designers and video teams to ensure all content is visually engaging and aligned with the brand’s tone and positioning.
  • Social Media Marketing - Develop and execute platform-specific social media strategies, particularly for Google Ads, Instagram, YouTube, and Facebook. Your goal will be to build an active, engaged audience through curated content that showcases our creativity, innovation, and impact.
  • PPC and Paid Advertising - Manage and continually refine paid advertising for our clients through channels such as Google Ads, Instagram, YouTube, and Facebook.
  • Team Leadership and Development - Lead and mentor a high-performing digital marketing team, fostering a collaborative, data-driven, and innovative environment. You’ll be responsible for aligning team outputs with strategic objectives and nurturing talent development.
  • Market Insights and Competitive Analysis - Conduct in-depth research on industry trends, audience preferences, and competitive activities. Your insights will directly influence messaging strategies, content planning, and campaign

Job Type: Full-time

Pay: ₹45,000.00 - ₹55,000.00 per month

Work Location: In person

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