Digital Marketing Manager

The Digital Marketing Executive/Manager will be responsible for developing, implementing, and managing online marketing campaigns to promote the firm’s services, increase brand awareness, and drive customer engagement. The ideal candidate should have a strong understanding of design aesthetics, social media trends, and digital tools to align marketing efforts with the firm’s creative vision. Develop and execute digital marketing strategies aligned with business goals and brand positioning. Conduct market research and competitor analysis to identify new opportunities and trends in the interior design industry. reate and manage content calendars for Instagram, Facebook, Pinterest, LinkedIn, and other relevant platforms. Develop visually appealing posts, reels, and stories showcasing interior design projects, concepts, and behind-the-scenes work. Engage with followers, respond to inquiries, and build a strong online community. Coordinate with designers and photographers to create engaging visual content (before-after shots, videos, walkthroughs, mood boards). Write SEO-friendly blogs, website copy, and social media captions that reflect the brand’s tone and expertise. Optimize website and blog content for search engines to increase organic traffic. Plan and execute paid campaigns on Google Ads, Meta (Facebook/Instagram) Ads, and LinkedIn. Monitor performance metrics (CTR, CPC, conversion rates) and optimize campaigns for ROI. Set up and manage lead generation funnels and landing pages.