Digital Marketing Manager

You will be joining Femtosoft Technologies, a renowned software design, software development, digital marketing, and web development firm based in Chennai, India. The company specializes in offering cutting-edge digital solutions including software development, web development, mobile application development, search engine optimization, and digital marketing. The primary objective of Femtosoft Technologies is to empower businesses through strategic digital strategies and exceptional client support. Your role as a Digital Marketing Manager will involve overseeing all digital marketing initiatives within the organization. You will be responsible for planning, executing, and optimizing digital marketing campaigns across various channels to increase brand visibility, enhance customer engagement, and drive lead generation. This position plays a crucial role in shaping the digital marketing strategy of the company and achieving its business objectives. To be eligible for this role, you should possess a degree in Marketing, Communications, Business Administration, or a related field. Additionally, a minimum of five years of experience in digital marketing or a similar role is required. You must demonstrate expertise in developing and implementing digital marketing strategies, along with a strong understanding of SEO/SEM, Google Analytics, and CRM applications. Exceptional analytical skills and a data-driven mindset are also essential for this position. Your key responsibilities will include developing and executing comprehensive digital marketing strategies to align with organizational goals, managing and improving digital marketing initiatives across multiple platforms such as search engines, social media, email, and display advertising, evaluating campaign effectiveness, collaborating with internal teams to create engaging content, staying updated on industry trends and new digital marketing technologies, and providing guidance to a team of digital marketing professionals. The ideal candidate should have expertise in digital marketing platforms and tools, excellent analytical and problem-solving skills, exceptional written and verbal communication abilities, the capacity to manage multiple projects and meet deadlines, and a good understanding of the latest trends and best practices in digital marketing. As a Digital Marketing Manager at Femtosoft Technologies, you will have the opportunity to lead and shape the digital marketing strategy of a prominent organization, work in a dynamic and innovative environment, access opportunities for professional growth and skill development, and receive an attractive salary along with a comprehensive benefits package. This position requires you to work from the office from Monday to Saturday.,