Digital Marketing Manager

As a Manager in this role, you will be responsible for planning and executing all digital marketing strategies. This includes managing SEO/SEM, marketing database, email, social media, and display advertising campaigns. You will also design, build, and maintain the company's social media presence to engage with the target audience effectively. Your key responsibilities will include: - Measuring and reporting the performance of all digital marketing campaigns, and evaluating them against set goals such as ROI and KPIs - Identifying trends and insights to optimize spend and performance, and implementing creative growth strategies - Planning, executing, and evaluating experiments and conversion tests to enhance campaign effectiveness - Collaborating with internal teams to develop landing pages and improve user experience - Analyzing customer experience across various channels and touchpoints using strong analytical skills - Setting up conversion points and optimizing user funnels for enhanced performance As a Manager, you must possess the following qualifications: - Proven experience in digital marketing and managing online campaigns - Strong analytical skills with the ability to interpret data and trends - Proficiency in utilizing digital marketing tools and platforms effectively - Excellent communication and collaboration skills to work with internal teams - Bachelor's degree in Marketing or related field (preferred) This company is located in Pune and offers a full-time position for the role of Manager in digital marketing.,