Digital Marketing Manager

2 years

2 - 3 Lacs

Posted:8 hours ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

The Digital Marketing Manager is responsible for planning, developing, implementing, and managing digital marketing strategies that promote a company’s brand, products, and services. This role focuses on driving online traffic, increasing lead generation, improving conversion rates, and strengthening overall digital presence.

Key Responsibilities

  • Develop and execute comprehensive digital marketing strategies
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads)
  • Oversee SEO, website performance, and content marketing initiatives
  • Plan and manage social media and email marketing campaigns
  • Track, analyze, and report on digital marketing performance using analytics tools
  • Collaborate with internal teams to align marketing efforts with business goals
  • Manage marketing budgets and ensure cost-effective campaign execution
  • Stay current with digital marketing trends, tools, and best practices

Required Skills

  • Proven experience in digital marketing or a similar role
  • Strong knowledge of SEO, SEM, PPC, social media, and email marketing and web development
  • Experience with tools such as Google Analytics, Google Ads, and social media platforms
  • Excellent analytical, communication, and project management skills
  • Ability to manage multiple campaigns and meet deadlines

Qualifications

  • Minimum 2 years of experience in digital marketing or a related role
  • Qualification in Digital Marketing (Degree, Diploma, or Certification preferred)

Job Type: Full-time

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits:

  • Paid sick time
  • Paid time off

Work Location: In person

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