Digital Marketing Intern
Location: DamanDepartment: Marketing & GrowthEmployment Type: Internship (Full-time, In-Office)Benefits: Free Accommodation + Food Provided During InternshipRole OverviewThe Digital Marketing Intern will work closely with the Marketing and Product teams to plan, run, analyze, and optimize digital campaigns across multiple platforms.This is a full-time, in-office role in Daman, with accommodation and food provided throughout the internship.Key Responsibilities
- Digital Campaign Execution
Assist in running paid ads on Google Ads, Meta Ads (Facebook/Instagram), YouTube Ads, etc.
Optimize campaigns for reach, leads, installs, driver sign-ups, and engagement.Monitor daily budgets, CTR, CPC, CPI, and conversion metrics.
- SEO & Website Optimization
Work on on-page SEO: keywords, meta tags, blog optimization.
Conduct keyword research using tools like Google Keyword Planner.Help improve website ranking, traffic, and search visibility.
Collaborate with the Social Media team to boost overall presence.
Analyze platform performance and suggest improvements.Write captions, short posts, and content ideas when needed.
Work with Google Analytics, Search Console, and Meta dashboards.
Prepare weekly and monthly digital performance reports.Identify growth opportunities through data insights.
- Email Marketing & Automation
Assist in creating email campaigns for drivers, customers, and partners.
Segment leads and track open rate, click-through rate, and conversions.
- Market & Competitor Research
Analyze digital strategies of companies like Ola, Uber, Rapido, inDrive.Monitor trends in mobility, transportation, and app-based services.Suggest growth opportunities for ZenCab’s digital footprint.
Required Skills
Technical SkillsBasic understanding of digital marketing fundamentals.Knowledge of Google Ads, Facebook Ads, SEO, and analytics (beginner level acceptable).Familiarity with tools like Google Analytics, Canva, Excel/Sheets.Bonus: Knowledge of Figma, basic video editing, or blogging.Soft SkillsStrong communication and writing ability.Analytical mindset with attention to detail.Eagerness to learn performance marketing and growth strategies.Creative problem-solving and willingness to experiment.EducationStudents from BBA, BCom, BA, Mass Communication, Digital Marketing, BSc IT, BCA, MBA, or related fields.Freshers with passion for digital marketing can apply.Perks & BenefitsFree Accommodation (company-provided)Free Food (3 meals/day)Stipend based on performanceInternship Certificate + LORHands-on experience with real ad budgets and live analytics toolsOpportunity for Pre-Placement Offer (PPO)Work directly with founders on growth strategiesWork ScheduleFull-time, In-office (Daman)6 days workingFlexible timing based on campaigns & deadlinesAbout Company: GoTo SIOC is a web development company in India. We are centered around testing the limits of the client-focused plans and fostering specially designed, tailor-made web and mobility arrangements. We carry you with a group of experts having mastery in mobile app development, website development, and digital changes. Our assets are cautiously handpicked after a rigorous employment process and are among the best pool of talent accessible in the country. Every one of them has at least 5+ long stretches of industry experience in building adaptable and extensible mobile apps, web applications, and software development.
