Digital Marketing Expert

About SPACE GOODS:

SPACE GOODS is a leading sports gear distribution and marketing firm specializing in the distribution of high-quality products from renowned badminton brands such as Katana, Apacs, Young, and Mizuno. As the official and exclusive distributor for these brands in India and the UAE, we are dedicated to providing athletes and enthusiasts with top-notch equipment to enhance their performance and enjoyment of the sport.

Job Description:

SPACE GOODS is seeking a passionate and results-driven Social Media Manager to oversee the social media presence and marketing efforts for our esteemed badminton brands. The ideal candidate will be responsible for developing and executing comprehensive social media strategies to increase brand awareness, engagement, and sales in the Indian and UAE markets.

Key Responsibilities:

• Develop and implement strategic social media marketing plans tailored to each brand's target audience and objectives.
• Create compelling and visually appealing content including images, videos, and graphics to showcase product features, benefits, and performance.
• Plan and schedule social media posts across multiple platforms (e.g., Instagram, Facebook, Twitter, LinkedIn) to ensure consistent and timely communication with followers.
• Monitor and analyze key social media metrics and KPIs to track performance, identify trends, and optimize strategies for maximum impact.
• Engage with followers, respond to comments, messages, and inquiries, and foster a sense of community and engagement around the brands.
• Collaborate with the marketing team to develop integrated campaigns and promotions that leverage social media channels to drive traffic, leads, and conversions.
• Cultivate and maintain relationships with influencers, athletes, and key stakeholders to amplify brand messaging and reach new audiences.
• Stay up-to-date with the latest trends, tools, and best practices in social media marketing and incorporate innovative approaches to drive growth and market expansion.
• Manage social media advertising campaigns, including budget allocation, targeting, and performance optimization, to maximize ROI and achieve business objectives.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• Minimum of 2 years of relevant experience in social media management, preferably in the sports or fitness industry.
• Proven track record of success in social media management, preferably in the sports or fitness industry.
• Deep understanding of social media platforms, algorithms, and best practices, with a focus on Instagram and Facebook.
• Excellent written and verbal communication skills, with the ability to craft compelling copy and engage with diverse audiences effectively.
• Creative thinker with a passion for sports and a keen eye for visual storytelling.
• Analytical mindset with the ability to interpret data, draw insights, and make data-driven decisions.
• Experience with social media management tools and analytics platforms (e.g., Hootsuite, Buffer, Sprout Social, Google Analytics).
• Ability to multitask, prioritize, and meet tight deadlines in a fast-paced, dynamic environment.
• Team player with strong interpersonal skills and the ability to collaborate effectively with cross-functional teams.

Benefits:

• Competitive salary commensurate with experience.
• Comprehensive benefits package including health insurance, retirement savings plan, and paid time off.
• Opportunity for professional growth and development in a dynamic and innovative industry.
• Flexible work arrangements [optional: if applicable].
• Exciting opportunities to engage with top athletes, influencers, and sports enthusiasts.

Job Type: Full-time

Pay: ₹25,000.00 - ₹35,000.00 per month

Work Location: In person