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Job Description

πŸ“’ Job Title: Digital Marketing & Branding Manager

πŸ“ Location: Modinagar (Work from Office)

πŸ§‘β€πŸ’» Working Model: Full-time | Individual Role | In-house Only

πŸ•’ Experience Required: 3–5 Years (Minimum)

πŸ’° Salary: β‚Ή40,000 to β‚Ή50,000 per month (based on experience & skills)

🎯 Objective:

To independently manage all digital marketing, branding, content creation, and online promotion activities for BVK and its franchise expansion across India.

πŸ“Œ Key Responsibilities:

  1. Branding & Visual Identity:
  • Design professional visuals: logos, brochures, banners, print-ready posters, etc.
  • Build BVK’s national-level school brand positioning through premium creative assets.

2 Content Creation:

  • Shoot/edit school activity videos, reels, parent interviews, campus showcases.
  • Design educational graphics and visual content for campaigns and promotions.

3 Social Media & Community Building:

  • Manage Facebook, Instagram, LinkedIn & Twitter (Meta Business Suite experience preferred).
  • Publish content regularly, monitor engagement, and build brand visibility.
  • Respond to parent inquiries and comments in English.

4 Paid Advertising & Lead Generation:

  • Plan and run paid ad campaigns on Google and Meta platforms.
  • Optimize for leads: admissions and franchise enquiries.
  • Track ad performance and lead conversion reports.

5 Website & SEO:

  • Update school and franchise content on the official website.
  • Improve visibility through basic SEO practices.

6 Franchise Marketing Support:

  • Design investor presentations, short videos, and email campaigns.
  • Promote franchise opportunities through content-led campaigns.

7 Analytics & Reporting:

  • Weekly reporting of marketing performance (reach, leads, ROI).
  • Competitor benchmarking and trend updates.

πŸ“Œ Mandatory Skills & Tools:

  • Proficiency in English (written & spoken)
  • Canva / Adobe Photoshop / Illustrator
  • CapCut / VN Editor / Adobe Premiere Pro
  • Meta Ads Manager & Google Ads
  • Google Analytics & GMB
  • Basic WordPress/Website CMS knowledge

πŸŽ“ Qualification:

  • Graduate in Marketing, Media, Design, or Communication
  • Certified course in Digital Marketing (preferred)

πŸ“ˆ Key Result Areas:

  • Digital Reach, Lead Generation & Brand Awareness
  • Franchise Lead Support
  • Premium Branding Output

πŸ“ How to Apply:

Share your portfolio + resume via email or WhatsApp. (balvidyakendra1972@gamil.com, 9927023299)

Local candidates preferred from Delhi-NCR, Meerut, Ghaziabad, Noida.


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