Digital Marketing Expert

Job Description: Digital Marketing Expert (SEO, Content Writing & Designing)

Position Overview

We are seeking a highly skilled and creative Digital Marketing Expert to lead our online marketing initiatives. The ideal candidate will have proven expertise in Search Engine Optimization (SEO), content creation, and graphic/web design, ensuring our brand achieves maximum visibility, engagement, and conversion across digital platforms.

Key Responsibilities:

• SEO Strategy & Execution
• Develop and implement effective SEO strategies to improve website ranking and organic traffic.
• Conduct keyword research, on-page optimization, and link-building campaigns.
• Monitor analytics and performance metrics to refine SEO tactics.
• Content Writing & Marketing
• Create compelling, brand-aligned content for websites, blogs, social media, newsletters, and campaigns.
• Ensure content is optimized for SEO and tailored to target audiences.
• Collaborate with teams to maintain consistent messaging across platforms.
• Design & Creative Development
• Design engaging digital assets including social media creatives, infographics, email templates, and landing pages.
• Work with design tools (Adobe Creative Suite, Canva, Figma, etc.) to produce visually appealing content.
• Maintain brand guidelines and enhance user experience through creative design.
• Campaign Management
• Plan and execute digital marketing campaigns across Google Ads, social media, and email marketing.
• Track ROI and provide performance reports with actionable insights.

Qualifications

• Bachelor’s degree in Marketing, Communications, Design, or related field.
• 3+ years of experience in digital marketing with a focus on SEO, content writing, and design.
• Proficiency in SEO tools (Google Analytics, SEMrush, Ahrefs, etc.).
• Strong writing and editing skills with attention to detail.
• Hands-on experience with design tools (Photoshop, Illustrator, Canva, Figma).
• Excellent communication, analytical, and project management skills.

Desired Attributes

• Creative thinker with a strategic mindset.
• Ability to balance analytical insights with innovative content and design.
• Strong collaboration skills to work across teams.
• Passion for staying updated with digital marketing trends and technologies.

Benefits

• Competitive salary and performance incentives.
• Opportunity to shape and grow the digital presence of the brand.
• Collaborative and innovative work environment.

Job Type: Full-time

Pay: ₹400,000.00 - ₹600,000.00 per year

Benefits:

• Health insurance
• Provident Fund

Work Location: In person