Digital Marketing Executive- SEO & Social Media

Digital Marketing Executive – SEO & Social Media

Location:

Salary:

Experience: 2-5 years

Job Summary

Digital Marketing Executive

SEO

Social Media Marketing

Key Responsibilities

• Plan, execute, and optimize SEO and social media marketing campaigns
• Conduct keyword research and implement on-page/off-page SEO strategies
• Manage and grow brand presence across platforms like Facebook, Instagram, LinkedIn, etc.
• Create and schedule engaging content for blogs, newsletters, and social media
• Run paid campaigns on Google Ads and Meta platforms
• Monitor campaign performance using Google Analytics, Search Console, and Ads Manager
• Optimize landing pages and user journeys for better engagement and conversion
• Collaborate with internal teams and external agencies to align marketing goals
• Track KPIs and ROI, and prepare performance reports
• Stay updated with the latest digital marketing trends and tools
  

Key Skills & Competencies

• Proven experience in SEO and social media marketing
• Proficiency in Google Analytics, Google Search Console, Meta Business Suite, and Google Ads
• Strong analytical and data-driven decision-making skills
• Creative mindset with a flair for content creation and branding
• Basic knowledge of HTML/CSS is a plus
• Excellent communication and organizational skills
  

Qualifications

• Bachelor’s degree in Marketing, Digital Media, Communications, or related field
• Certifications in Google Ads, SEO, or Digital Marketing (preferred)