Job
Description
The Digital Marketing Executive will be responsible for planning, executing, and optimizing digital marketing campaigns across various channels, including SEO (Search Engine Optimization), SEM (Search Engine Marketing), and SMM (Social Media Marketing). The ideal candidate should possess a deep understanding of digital marketing tools and techniques, data analysis, and content-driven strategies. Responsibilities Develop, implement, and manage integrated digital marketing strategies to increase online traffic, brand visibility, and lead generation. Execute and optimize SEO strategies, including on-page optimization, technical SEO, backlinking, and keyword research to improve search engine rankings. Plan, launch, and monitor SEM campaigns across platforms such as Google Ads and Bing Ads with a focus on ROI and conversion rate optimization. Manage and grow the brand's presence on social media platforms (Facebook, Instagram, LinkedIn, etc. ) through targeted SMM campaigns and engaging content. Conduct performance analysis using tools such as Google Analytics, Google Search Console, and social media insights, and prepare detailed reports with actionable recommendations. Collaborate with cross-functional teams, including content, design, and product, to ensure alignment and consistency across digital initiatives. Provide creative ideas for content marketing and update the website. Stay up-to-date with the latest digital marketing trends and best practices. Requirements 1 to 3 years of hands-on experience in Digital Marketing, specifically in SEO, SEM, and SMM. Certification in Digital Marketing (Google, HubSpot, Meta, etc. ). Proficiency in digital marketing tools and platforms such as Google Ads, Meta Business Suite, SEMrush, Google Tag Manager, and Canva. Strong analytical skills with the ability to interpret data and metrics to make informed decisions. Experience in the eMobility, automotive, or tech sector will be an added advantage. This job was posted by Careers Search EV from SearchEV. Show more Show less
