Job
Description
As a digital marketing executive, you will play a crucial role in enhancing brand awareness within the digital space as well as driving website traffic using SEO and acquiring leads/customers using meta, google ads & more. you will closely with the internal marketing team to develop and execute digital strategies that align with company goals/objectives. Roles and Responsibilities: Implementing Campaigns: Execute digital marketing campaigns across multiple platforms, including social media, email marketing, search engine optimization, PPC advertising and content marketing. Content Creation: Create engaging and relevant content for various digital channels, including website content, blog content & more. Ensure that content is optimized for search engine and resonate with the targeted audience. SEO & SMM: Optimize website content and structure for search engines to improve organic search engine rankings. Analytics & Reporting: Monitor and analyze key performance indicator (KPIs) for digital marketing campaigns, including website traffic, conversion rates, engagement metrics and ROI. Marketing Strategies: Collaborate with managers to create comprehensive digital marketing strategies that encompass various online channels such as social media, email, SEO, SMM, and content marketing. Requirements and skills: Minimum 1 year of experience in Digital Marketing field is mandatory Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing. Solid understanding of performance marketing, conversion, and online customer acquisition. In-depth experience with website analytics tools (Ex: Google Analytics, Net Insight, Omniture, Web Trends). Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite). Experience with A/B and multivariate experiments. Working knowledge of HTML, CSS, and JavaScript development and constraints. Knowledge of ranking factors and search engine algorithms. Up-to-date with the latest trends and best practices in SEO and SEM. BS/MS degree in a quantitative, test-driven field. Job Type: Full-time Pay: From ₹20,000.00 per month Schedule: Day shift Ability to commute/relocate: Jubilee Hills, Hyderabad, Telangana: Reliably commute or planning to relocate before starting work (Required) Work Location: In person
