Digital Marketing Executive

3 years

0 Lacs

Posted:2 days ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

IPS – Instant Provided Services


Key Responsibilities:

Digital Marketing & Branding

  • Execute and optimize campaigns across Google, Meta & other platforms
  • Manage social media content and brand presence
  • Perform on-page/off-page SEO, keyword research & audits

Advertising & Lead Generation

  • Run and optimize Google Ads, Meta Ads & PPC campaigns
  • Create targeted campaigns to generate quality leads
  • Improve landing pages, funnels & audience targeting
  • Monitor conversions and enhance lead quality/volume

Analytics & Reporting

  • Track performance via Analytics, Search Console & Ads Manager
  • Prepare reports and recommend improvements
  • Coordinate with sales team on lead quality feedback

Requirements

  • 1–3 years of experience in digital marketing
  • Strong knowledge of SEO, SEM, PPC, Google Ads & Meta Ads
  • Understanding of digital lead generation methods
  • Familiarity with Analytics, Search Console, Keyword Planner, Ads Manager
  • Basic design skills
  • Good communication, creativity & analytical skills


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