Digital Marketing Executive

0 years

0 Lacs

Posted:1 month ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Role Description

This is a full-time on-site role for a Digital Marketing Executive based in Kalyan.


  • Plan, execute, and optimize digital campaigns across Google, Meta (Facebook/Instagram), and YouTube.
  • Align campaigns with business goals like lead generation, or brand awareness.
  • Set up and manage Google Ads (Search, Display, YouTube) and Facebook Ad campaigns.
  • Build retargeting funnels, audience segments, and experiment with creative variations.
  • Monitor key KPIs like CTR, ROAS, CPL, and optimize accordingly.
  • Track website and campaign performance using Google Analytics, Meta Ads Manager, and other reporting tools.
  • Prepare weekly/monthly reports with actionable insights.
  • Identify trends, gaps, and opportunities to improve ROI.



Qualifications

  • Strong Marketing and Communication skills
  • Experience in Handling Paid Ads Marketing
  • Proficiency in Web Content Writing and Web Analytics
  • Excellent written and verbal communication skills
  • Ability to analyze data and create actionable insights
  • Bachelor's degree in Marketing, Communications, or related field

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