Digital Marketing Executive (E-Commerce)

We're Hiring: E-Commerce Executive

Location: Valanchery, Malappuram Salary: ₹12,000 - ₹20,000 per month (Based on skills & experience) Job Type: Full-time ( Work from Office ) Industry: E-commerce / Digital Marketing

The E-commerce industry continues to grow, and we are looking for a talented Digital Marketing Executive (E-Commerce) to join our team at Mammar Digital Solutions. If you have a strong digital marketing background, with 1-2 years of experience in e-commerce and SEO, and are passionate about Google Ads and other digital marketing tools, this role is perfect for you!

Key Responsibilities:

• E-Commerce Focus:
• Manage and optimize e-commerce platforms (Amazon, Flipkart, Shopify, etc.), ensuring effective product listings, visibility, and driving sales.
• Implement E-commerce SEO, Product SEO, and Marketplace SEO strategies to increase product rankings, search visibility, and traffic across e-commerce sites.
• Optimize product content and listings to improve conversion rates and sales performance.
• Google Merchant Center & PLA Campaigns:
• Set up and manage Google Merchant Center accounts for products to be listed in Google Shopping.
• Plan, execute, and optimize PLA campaigns (Google Shopping Ads) to drive traffic to e-commerce platforms, ensuring maximum ROI and improving product visibility on Google.
• Google Ads Campaigns:
• Create, manage, and optimize Google Ads campaigns (Search, Display, YouTube) to increase traffic, drive sales, and improve conversion rates.
• Conduct keyword research and implement bidding strategies to maximize campaign effectiveness.
• Analyze and optimize ad campaigns for better CTR (Click-Through Rate), CPC (Cost-Per-Click), and overall ROI.
• Campaign Management & Optimization:
• Plan, execute, and monitor digital marketing campaigns across platforms like Google Ads, Facebook Ads, Instagram Ads, etc.
• Use Google Analytics and other reporting tools to monitor the performance of campaigns and generate insights for optimization.
• Content & Social Media Marketing:
• Create engaging content for social media platforms (Facebook, Instagram, LinkedIn) to increase brand visibility and drive traffic to e-commerce platforms.
• Coordinate with the design and content teams to develop creative assets for ads and social media posts.
• Reporting & Analytics:
• Regularly track, measure, and report on campaign performance and digital marketing efforts.
• Utilize Google Analytics, Google Ads, and other tools to analyze performance, gather data insights, and optimize future strategies.

Required Skills & Qualifications:

• Experience: 1-2 years in digital marketing with a focus on e-commerce.
• Education: Diploma or Degree in Digital Marketing (mandatory).
• Skills:
• Google Ads (Search, Display, YouTube) campaign setup, management, and optimization.
• Proficiency in Google Merchant Center and PLA campaigns (Google Shopping Ads).
• Strong understanding of E-commerce SEO, Product SEO, and Marketplace SEO.
• Experience using Google Analytics for performance tracking and reporting.
• Familiarity with social media platforms (Facebook, Instagram, LinkedIn) and content creation for ads.
• Soft Skills:
• Strong communication skills for creating compelling content and collaborating with teams.
• Analytical mindset to evaluate and optimize digital marketing efforts.
• Ability to work efficiently in a fast-paced environment and meet deadlines.
• Strong organizational and time-management skills.

Why E-Commerce? Why This Role?

• E-commerce Industry Growth: The e-commerce industry is expanding rapidly, offering excellent career opportunities for those looking to work in digital marketing and online sales.
• Impactful Role: As a Digital Marketing Executive (E-Commerce), you will play a key role in driving online sales, improving product visibility, and enhancing customer engagement through digital marketing.
• Career Development: This position provides opportunities to develop expertise in digital marketing, Google Ads, SEO, and e-commerce, with ample room for career growth.

Why Join Us?

• Competitive salary: ₹12,000 - ₹20,000 per month (based on skills & experience).
• Opportunities for growth in both e-commerce and digital marketing.
• A collaborative, supportive work environment that fosters learning and development.

Job Type: Full-time

Pay: ₹12,000.00 - ₹20,000.00 per month

Work Location: In person