Digital Marketing Executive

About the Role

We are looking for a highly skilled and self-driven Digital Marketing Executive to lead and manage our digital marketing activities. The ideal candidate should have strong knowledge and hands-on experience in the entire spectrum of digital marketing channels and tools. This role requires creativity, analytical ability, and the capability to work independently to achieve measurable business results.

Key Responsibilities

• Develop and execute end-to-end digital marketing strategies aligned with business goals.
• Plan, implement, and manage SEO/SEM campaigns to drive website traffic and rankings.
• Manage paid campaigns (Google Ads, Facebook Ads, LinkedIn Ads, Instagram Ads, etc.) to generate leads and conversions.
• Handle social media presence and campaigns across platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube, etc.).
• Create, manage, and optimize content marketing strategies including blogs, articles, email campaigns, newsletters, and creatives.
• Analyze campaign performance using analytics tools (Google Analytics, Search Console, etc.) and provide actionable insights.
• Manage company website updates and ensure SEO optimization.
• Conduct competitor research and market trend analysis to identify growth opportunities.
• Collaborate with the sales and business teams to generate qualified leads and improve ROI.
• Stay updated on the latest digital marketing tools, trends, and best practices.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• Proven work experience (2–5 years) as a Digital Marketing Executive or similar role.
• Strong knowledge of SEO, SEM, Google Ads, social media advertising, and email marketing.
• Proficiency in analytics tools (Google Analytics, Google Tag Manager, Search Console, etc.).
• Hands-on experience with tools like HubSpot, Mailchimp, Canva, WordPress, etc. (preferred).
• Strong creative, analytical, and problem-solving skills.
• Ability to work independently, take ownership, and deliver results within deadlines.
• Excellent communication and presentation skills.

What We Offer

• A dynamic and growth-oriented work environment.
• Opportunity to work independently and build the digital marketing function.
• Competitive salary and performance-based incentives.
• Exposure to international markets (Middle East, UK, US).
• Professional growth and learning opportunities.

Job Type: Full-time

Pay: Up to ₹25,000.00 per month

Work Location: In person