Digital Marketing Executive

Job Description

Job Description: We are looking for a motivated Digital Marketing Executive to join our team and drive the growth of our gaming titles through data-driven marketing strategies. You will be responsible for managing social media channels, planning and executing paid campaigns, analyzing performance data, and optimizing marketing efforts to maximize downloads, engagement, and revenue. Key Responsibilities: Manage and grow the company’s social media presence (Instagram, Twitter/X, Facebook, YouTube, Discord, LinkedIn). Plan and execute paid ad campaigns (Google Ads, Meta Ads, TikTok Ads) for user acquisition. Analyze campaign performance using Firebase, Google Analytics, AppsFlyer , etc., and optimize strategy accordingly. Drive App Store Optimization (ASO) for better visibility and downloads. Collaborate with influencers and content creators to promote game launches. Execute email and push campaigns to boost user retention and engagement. Requirements: 2–5 years of experience in digital marketing, preferably in the gaming or mobile app industry . Proficiency in performance marketing , social media management , and analytics tools . Strong understanding of user acquisition , community building , and ASO best practices . Creative, analytical, and passionate about games and player behavior . Job Types: Full-time, Permanent Pay: ₹10,638.15 - ₹20,000.00 per month Benefits: Paid sick time Schedule: Day shift Fixed shift Ability to commute/relocate: Vastral, Ahmedabad, Gujarat: Reliably commute or planning to relocate before starting work (Preferred) Experience: Digital marketing: 3 years (Preferred) Work Location: In person