Digital Marketing Assistant

Responsibilities:

This section should be a detailed list of the specific tasks and duties associated with the role. Be as specific as possible. Here are some examples, categorized for clarity (adapt and choose those relevant to the specific role):

• Strategy & Planning:
• Develop and implement comprehensive digital marketing strategies aligned with overall business objectives.
• Conduct market research and competitive analysis to identify opportunities and trends.
• Create and manage the digital marketing budget.
• Develop and maintain a digital marketing calendar.
• Set and track key performance indicators (KPIs) and report on campaign performance.
• Search Engine Optimization (SEO):
• Conduct keyword research and optimize website content for search engines.
• Perform technical SEO audits and identify areas for improvement.
• Build high-quality backlinks and manage off-page SEO activities.
• Track and analyze SEO performance using tools like Google Analytics and Search Console.
• Search Engine Marketing (SEM) / Pay-Per-Click (PPC) Advertising:
• Develop and manage paid advertising campaigns on platforms like Google Ads, Bing Ads, and social media.
• Conduct A/B testing on ad copy and landing pages to optimize campaign performance.
• Monitor and analyze campaign performance and make adjustments as needed.
• Social Media Marketing:
• Develop and implement social media strategies to increase brand awareness, engagement, and website traffic.
• Create and curate engaging content for 1 various social media platforms. 1. www.onlinejobs.ph www.onlinejobs.ph
• Manage social media communities and respond to comments and inquiries.
• Run social media advertising campaigns.
• Track and analyze social media performance using analytics tools.
• Content Marketing:
• Develop and execute a content marketing strategy to attract and engage target audiences.
• Create high-quality content, such as blog posts, articles, infographics, videos, and ebooks.
• Optimize content for search engines and social media.
• Promote content through various channels.
• Email Marketing:
• Develop and manage email marketing campaigns to nurture leads and promote products or services.
• Create email templates and automate email workflows.
• Segment email lists and personalize email content.
• Track and analyze email marketing performance.
• Analytics & Reporting:
• Use analytics tools (e.g., Google Analytics) to track and analyze website traffic, user behavior, and campaign performance.
• Generate regular reports on digital marketing activities and KPIs.
• Identify insights and make recommendations for improvement.
• Website Management:
• Collaborate with web developers to improve website design and functionality.
• Ensure website is optimized for mobile devices.
• Manage website content and updates.

Qualifications:

• [List the required education, experience, and skills. Be specific about the level of experience needed.]
• [e.g., Bachelor's degree in Marketing, Communications, or a related field.]
• [e.g., 3-5 years of experience in digital marketing.]
• [e.g., Proven track record of successful digital marketing campaigns.]
• [e.g., Strong understanding of SEO, SEM, social media marketing, content marketing, and email marketing.]
• [e.g., Proficiency in using digital marketing tools (e.g., Google Analytics, Google Ads, social media management platforms).]
• [e.g., Excellent written and verbal communication skills.]
• [e.g., Strong analytical and problem-solving skills.]
• [e.g., Ability to work independently and as part of a team.]

Job Types: Full-time, Permanent

Pay: ₹14,465.89 - ₹20,270.90 per month

Schedule:

• Day shift
• Morning shift

Supplemental Pay:

• Performance bonus
• Yearly bonus

Work Location: In person