Digital Content Management Sr. Analyst

5 - 8 years

5 - 9 Lacs

Navi mumbai

Posted:3 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description



Skill required:
Marketing Operations - Web Content Management

Designation:
Digital Content Management Sr Analyst

Qualifications:
BBA/Any Graduation

Years of Experience:
5 to 8 years

What would you do
The Web Operations Executive is responsible for managing day-to-day digital operations across Direct-to-Consumer (D2C) platforms, ensuring flawless execution of e-commerce processes, content updates, and campaign activations. The role provides critical support in maintaining the operational health of multiple websites, coordinating with cross-functional teams to ensure data accuracy, seamless consumer experiences, and alignment with commercial goals.What is the direct impact of this role on the team or organizationBy maintaining operational excellence, this role safeguards the integrity and performance of the companys e-commerce platforms. It directly contributes to the consumer experience, sales enablement, and campaign delivery, ensuring that all online touchpoints function smoothly and reflect the brands standards.A software system that provides website authoring, collaboration, and administration tools designed to allow users with little knowledge of web programming languages or markup languages to create and manage website content with relative ease.

What are we looking for
Social Media CRMSalesforce Marketing CloudMarketing OperationsMicrosoft ExcelAdaptable and flexibleAbility to perform under pressureProblem-solving skillsDetail orientationAbility to establish strong client relationshipExperience RequiredProven experience in Marketing, Digital Operations, and/or Project Management, preferably within an FMCG environment.Good understanding of the Omnichannel ecosystem and how digital operations drive consumer engagement and business performance.Experience working with overseas clients and agencies is an advantage.Experience in e-commerce store operations management.Hands-on experience with e-commerce platforms and tools (e.g., Shopify, Adobe, Salesforce Commerce, or equivalent).Technical / Functional / Leadership Skills RequiredStrong troubleshooting, analytical, and problem-solving skills.Excellent project management and stakeholder engagement capabilities.Effective communication and presentation skills with strong interpersonal awareness.Fluent in English, both written and spoken.Demonstrated ability to operate in fast-paced, cross-functional, and multi-market environments.Education /
Qualifications / Certifications RequiredBachelors Degree in Business Management, Marketing, or Digital Marketing.BENEFICIALProficiency in Microsoft Office Suite (Excel, PowerPoint, Word).Quick learner with the ability to adapt to new e-commerce platforms and tools. Roles and Responsibilities: Operational ExecutionManage daily web operations, including order fulfilment support, product catalogue updates, SKU listing/delisting, and pricing uploads.Coordinate with regional and local teams to ensure timely content uploads, campaign activations, and promotions across multiple e-commerce platforms.Maintain accurate inventory data and collaborate with fulfilment and logistics partners to prevent out-of-stock issues.Conduct website health checks, ensuring technical stability, accurate product information, and overall site readiness.Campaign Content CoordinationSupport campaign setup and execution by liaising with marketing, creative agencies, and digital teams.Upload and maintain product images, descriptions, and marketing assets in line with global guidelines.Manage age-verification executions and ensure compliance with regulatory requirements.Track and report campaign performance metrics and identify optimization opportunities.Issue Resolution Continuous ImprovementIdentify and troubleshoot issues related to order fulfilment, product display, or technical glitches.Act as the liaison between local markets, digital teams, and IDT to ensure timely resolution of web or system issues.Proactively suggest operational improvements and contribute to process standardization across markets.Reporting Performance TrackingPrepare and maintain daily, weekly, and monthly e-commerce reports for internal stakeholders.Track KPIs such as order accuracy, website uptime, and campaign delivery to support performance analysis.Ensure accurate documentation and reporting of operational activities for auditing and performance review.Stakeholder CollaborationPartner closely with Marketing, Trade, and Digital Operations teams to align activities with brand and business priorities.Coordinate with external agencies for content management, quality assurance, and performance reporting.
QualificationBBA,Any Graduation

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