1 - 31 years
1 - 2 Lacs
Posted:3 days ago|
Platform:
On-site
Full Time
Data Mining & Lead Sourcing · Extract and collect relevant lead data from digital platforms (social media, ad campaigns, web analytics, third-party databases). · Research and identify potential leads aligned with target audience profiles. · Perform segmentation and categorisation based on lead demographics and behavior. 2. Lead Management & Handling · Upload and organise leads into CRM tools · Data Excel · Assign leads to inside sales representatives based on availability and lead priority. · Monitor and ensure follow-up cadence is maintained by the sales team. · Update status of leads based on progress and communication outcomes. 3. Conversion Ratio & Sales Metrics Monitoring · Track and report on conversion ratios across various stages of the sales funnel (Lead > Contacted > Demo Booked > Converted). · Provide daily/weekly reports to sales managers, CEO and suggest optimisations. · Identify bottlenecks and dropout points in the funnel using analytical insights. 4. CRM & Data Hygiene · Ensure accuracy and cleanliness of CRM data; remove duplicates, fix inconsistent entries. · Maintain updated records for every lead interaction and communication. · Audit CRM regularly to ensure alignment between back office and front-line sales activity. 5. Digital Lead Mining Optimisation · Collaborate with the marketing team to identify high-performing lead sources. · Analyse digital campaign performance (e.g., Google Ads, Meta Ads) for lead quality. · Contribute to strategies that enhance lead quality and reduce acquisition cost.
Just Education Global Private Limited
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