Data Analyst, Ads, Sales Enablement & Insights

DESCRIPTION

Amazon Advertising exists at the intersection of marketing and ecommerce and offers advertisers a rich array of innovative advertising solutions across Amazon owned properties, as well as third party properties Amazon operates. We believe that advertising, when done well, can greatly enhance the value of the customer experience and generate a positive return on investment for our advertising partners.
The Analytics & Insights (A&I) organization develops actionable insights using Amazon’s unique data to influence how advertisers promote their businesses. Our insights enhance their marketing decision-making, leading to them to be measurably more successful with Amazon. The A&I organization consists of a variety of different Practices, which are groups that focus on different approaches to create these insights. Key job responsibilities We are looking for a skilled Data Analyst to lead and execute critical analytical projects in support of Amazon’s Global Advertising organization. This individual will play a strategic role in shaping insights and recommendations that impact key advertising initiatives. The ideal candidate will be able to understand the customer's advertising problems and leverage Amazon's first party insights to find a solution. The candidate will also be able to leverage third party insights (when necessary). The candidate will identify potential insights solutions to automate and scale. This is a highly visible role, requiring collaboration with senior stakeholders in globally, and provides an entry point into the global Ads industry. About the team We are the Analytics & Insights team within the global Amazon Ads business. We solve problems for our sales teams, advertisers and partners by leveraging Amazon's rich first party insights and partnering with third party vendors (if needed). We help advertisers and agencies optimize and grow their investment on Amazon Ads.

BASIC QUALIFICATIONS

• Bachelor's degree in a quantitative field or equivalent work experience
• 3+ years of experience in analytics or business intelligence roles
• Proficiency in SQL for data extraction and transformation
• Hands-on experience with Python or R for data analysis
• Strong skills in Excel and experience with data modeling
• Ability to transform complex datasets into actionable business insights
• Strong organizational, interpersonal, and communication skills
• Collaborate with engineering teams to implement scalable solutions
• Use SQL and Python to create and enhance insights, analyzing complex datasets to identify scaling opportunities
• Design and implement quality control processes for scaled insights
• Identify opportunities to leverage AI and automation in content creation
• Maintain documentation and best practices for insights scaling

PREFERRED QUALIFICATIONS

• Knowledge of statistical methods (e.g., regression, hypothesis testing)
• Experience working in advertising or marketing analytics
• Exposure to global stakeholders or international business operations