Customer Retention Executive

Job Title: Customer Retention Executive
Location: Sector 19, Udyog Vihar Gurgaon
Job Type: Full-Time, On-Site
Experience: 1-3 Year
Industry: D2C / Healthcare / Wellness / Consumer Health

About the Role:

We are seeking a proactive and creative Customer Retention Marketing Executive to manage and grow our customer lifecycle and retention programs. You will play a key role in driving repeat purchases, reducing churn, and increasing customer lifetime value through data-driven email, SMS, and retention marketing strategies.

This is a highly collaborative role that sits at the intersection of marketing, data, and customer experience. If you are passionate about engaging customers post-purchase and turning one-time buyers into loyal brand advocates, we want to hear from you!

Key Responsibilities:

• Plan, execute, and optimize email and SMS marketing campaigns focused on retention and re-engagement.
• Own the customer lifecycle from onboarding through retention and win-back strategies.
• Build and manage automated workflows and trigger-based campaigns using CRM and marketing automation tools (e.g., Klaviyo, Braze, HubSpot).
• Segment audiences for targeted messaging based on customer behavior, preferences, and lifecycle stage.
• Monitor and report on campaign performance (open rates, CTR, conversions, unsubscribes, etc.) and make data-driven recommendations.
• Collaborate with content, design, and product teams to deliver personalized and compelling messaging.
• Conduct A/B testing to continuously optimize content, send times, and strategies.
• Analyze churn and develop initiatives to improve customer retention and loyalty.
• Support loyalty programs, referral initiatives, and other CRM/retention-related activities.

Requirements:

• 1-3 years of experience in email marketing, CRM, or retention marketing roles.
• Hands-on experience with email/SMS platforms like Klaviyo, Braze, Mailchimp, or HubSpot.
• Strong understanding of customer lifecycle, segmentation, and personalization.
• Data-driven mindset with the ability to interpret analytics and act on insights.
• Excellent written and verbal communication skills.
• Familiarity with A/B testing and campaign optimization.
• Creative thinking with a passion for improving customer experience.
• Experience with eCommerce, DTC, or subscription-based businesses.

What We Offer:

• A collaborative and fast-paced environment
• Opportunities to grow within a dynamic marketing team
• Access to tools and training to help you succeed
• Competitive salary and benefits

How to Apply:

Kindly share your CV at [email protected] or 7428829747.

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹35,000.00 per month

Application Question(s):

• How many year of experience do you have in Customer retention?
• How many year of experience do you have with email/SMS platforms like Klaviyo, Braze, Mailchimp, or HubSpot.
• How many year of experience do you have in D2C/Healthcare Supplement Industry?
• Are you comfortable with Onsite Gurgaon location?
• Are you comfortable with upto 35k salary?
• What is your current Inhand Salary?
• Are you an immediate joiner?

Education:

• Bachelor's (Required)

Work Location: In person