Creative Design Lead

Creative Design Lead (Social + UI/UX + AI)

About Us

Role Overview

• UI/UX + CRM design systems and assets for web, apps, and omnichannel campaigns.
• Social design fast, AI-enabled creative for social platforms.
  

Key Responsibilities

UI/UX & CRM

• Lead visual design and interaction patterns for websites, apps, landing pages, and funnels.
• Translate journeys into CRM-ready assets (email, push, WhatsApp, in-app) with accessibility and responsiveness in mind.
• Build and maintain design systems, grids, tokens, and cross-channel style guides.
  

AI Workflows

• Standardize AI tools (Midjourney, Firefly, Runway, DALLE, Figma AI, Canva AI) for concepting, asset variants, and scaling.
  

Social

• Design and ship daily/weekly content for Instagram, LinkedIn, YouTube Shorts/Reels, and ads.
• Build templates, motion snippets, and prompt libraries for scalable social output.
• A/B test creatives with content/performance teams and optimize for engagement and conversions.
  

Must-Have Skills

• Strong portfolio spanning social campaigns, UI/UX, and CRM assets.
• Expert in Figma and Adobe Creative Suite; proficient in prototyping and asset delivery.
• Hands-on with AI design tools for concepting and production (Midjourney, Veo/Runway, Firefly, Canva AI)
• Motion/animation skills (After Effects, Premiere, Veo, Runway, Pika).
• Solid command of typography, layout, color, motion, and interaction design; sensitivity to accessibility.
• Understanding of CRM journeys, lifecycle stages, and omnichannel orchestration.
• Player-coach mindset: balance execution, system design, and team mentoring.
  

Nice-to-Have

• Basic HTML/CSS for email/web handoff; knowledge of responsive design and performance budgets.
• Motion/animation (After Effects, Premiere, Runway, Pika) for reels, micro-interactions, and short edits.