Creative Content Strategist

As a Content Strategist at our company, you will play a pivotal role in leading and shaping our content efforts across various channels. Your primary responsibility will be to develop a comprehensive content strategy that not only aligns with our business goals but also enhances brand visibility, engages our target audience, and ultimately drives meaningful results. Your key responsibilities will include developing and executing content strategies that support both short- and long-term marketing initiatives. To achieve this, you will conduct thorough audience and market research to identify content needs and preferences. Additionally, you will be tasked with creating and managing an editorial calendar that spans across blogs, social media, email, and web platforms. Collaboration will be key, as you will work closely with designers, SEO specialists, product teams, and external writers to ensure the production of high-quality content. In order to optimize our content for maximum impact, you will need to possess a strong understanding of SEO, digital marketing, and audience segmentation. Your excellent writing, editing, and storytelling skills will be essential in crafting compelling content that resonates with our audience. Proficiency in content management systems such as WordPress and Webflow, as well as experience with analytics tools like Google Analytics, HubSpot, and Semrush, will also be required to excel in this role. Furthermore, your ability to analyze content performance and iterate accordingly using data-driven insights will be crucial. It will be your responsibility to maintain a consistent brand voice and messaging across all content while staying up-to-date with the latest content trends, technologies, and best practices in the industry. To be successful in this role, you should have a minimum of 3-5 years of experience in content strategy, content marketing, or a related field. Strong project management skills, the ability to manage multiple projects and stakeholders, as well as excellent collaboration and communication skills, are also essential requirements for this position. If you are a creative and data-driven individual with a passion for content strategy, we invite you to join our team and make a significant impact on our content initiatives.,