Corporate Marketing Communications

Job Title : Corporate Communication & Marketing

Total Experience Required : 3-6 years.

About the Role

The Assistant Manager – Corporate Communication & Marketing will plan, create, and execute internal and external communication initiatives that keep employees informed and engaged.

Responsibilities

• Internal Communication

• Disseminate industry news via daily mailers to keep employees informed and aligned.
• Plan and execute internal communication campaigns and contests to drive employee engagement.
• Conceptualize and manage internal events (e.g., safety campaigns, energy initiatives, leadership sessions) in partnership with relevant functions.
• Create and publish internal newsletters (e.g., VOICE, CoE, EHS, Insights) to share updates, success stories, and initiatives.
• Support development and rollout of internal communication policies, including crisis communication guidelines.
• Contribute to the conceptualization and roll-out of an internal news platform and employee app (as assigned).

• External Communication & Media Relations

• Draft, review, and disseminate press releases on company achievements, CSR initiatives, and business milestones.
• Coordinate media meetings and interviews for leadership to enhance brand visibility and thought leadership.
• Facilitate media site visits and stakeholder interactions to showcase operations and promote transparency.
• Support media training and messaging workshops for leadership and key spokespersons.
• Develop authored articles and industry stories in collaboration with internal experts for external publications.
• Apply for relevant industry awards to reinforce brand reputation and recognition.

• Digital & Website Management

• Maintain and regularly update the corporate website with accurate and current content (boilerplates, press releases, awards, blogs, etc.).
• Set up and maintain a structured media section on the website to host press releases and coverage.
• Develop and curate blog content in collaboration with business units to support SEO and thought leadership.

• Content Development

• Develop and curate content for internal and external communication – mailers, newsletters, press releases, articles, speeches, videos, and blogs.
• Conceptualize and coordinate video series (e.g., employee and farmer stories, experience videos) in partnership with internal teams and external vendors.
• Support the development of coffee table books capturing company history, culture, milestones, and special projects.
• Contribute to the conceptualization and production of a multi-lingual corporate anthem and other brand-building audio-visual assets.

• Knowledge Management & MarCom Assets

• Set up and maintain a MarCom repository to archive and organize communication assets (press releases, creatives, videos, campaign materials) for easy reference.
• Ensure structured documentation and retrieval of communication materials over multiple years.

• Stakeholder Management & Coordination

• Liaise with business units, HR, EHS, CSR, and other functions to gather inputs for communication.
• Coordinate with external agencies (creative, PR, digital, production) for design, content, and campaign execution.
• Work closely with leadership to align communication with strategic priorities and organizational goals.

Qualifications

• MA in Corporate Communication / MA in Public Relations / MA in Mass Communication / MBA in Marketing / Communications / MBA in Corporate Communication (offered by a few institutes) / PG Diploma in Corporate Communication or Public Relations

Required Skills

• Strong written and verbal communication skills.
• Content development for multiple formats (mailers, newsletters, press releases, blogs, scripts, etc.).
• Basic understanding of media relations and PR practices.
• Exposure to digital and web content management.
• Ability to coordinate events, campaigns, and video projects.

Preferred Skills

• Stakeholder management and collaboration across functions and levels.
• Planning and prioritization to manage multiple projects and deadlines.
• Attention to detail and quality orientation.
• Proactive and self-driven with a problem-solving mindset.
• Ability to work under time pressure and manage approvals from multiple stakeholders.