Copywriter - Raipur

Role & responsibilities

Copywriting is all about coming up with new and innovative ways to communicate a message.

1. Content Development: Developing content for various campaigns, This includes collaborating with the creative team to conceptualise ideas, craft persuasive messaging, and adapt the copy to suit the target audience and brand guidelines. Writing creative advertisements.
2. Script Editing and Proofreading: Reviewing and revising scripts for accuracy, clarity, grammar, and adherence to brand standards. They assist in ensuring that the final copy is error-free and effectively communicates the desired message.Writing jingles, ads based on various requirements.
3. Market Research and Analysis: Will be responsible for conducting research on clients, their target audience, market trends, and competitors. Gain insights and create messaging strategies that resonate with the listeners and align with the station's goals
4. Collaboration and Coordination: working closely with various teams within the radio station, including creative, production, and marketing departments. Collaborate with these teams to ensure smooth coordination of projects, maintain brand consistency, and deliver high-quality content that meets client requirements and station guidelines.

Preferred candidate profile

• Creative thinking
• Attention to details
• Research skills
• Collaboration skills
• Persuasion skills
• SEO knowledge
• Have a clear call to action