Copywriter

Job Description

Job Title: Copywriter Experience: 1-3 years Location: Indore Position Overview: We are looking for a creative, detail-oriented, and strategic Copywriter who can develop compelling content across digital platforms. The ideal candidate will have a strong understanding of branding, storytelling, SEO principles, and consumer behavior. You will collaborate with marketing strategists, designers, and digital teams to bring ideas to life through words. Key Responsibilities: Develop engaging, persuasive, and original content for websites, blogs, social media, email campaigns, paid ads, and more. Collaborate with creative and marketing teams to brainstorm ideas, create concepts, and develop messaging. Understand brand tone of voice and maintain consistency across all communications. Write clear, attractive copy with a distinct voice tailored to different audiences. Edit and proofread copy as needed, ensuring high editorial standards are met across all outputs. Conduct research and interviews when required to understand products, target audiences, and industry trends. Optimize copy for SEO best practices without sacrificing quality or tone. Contribute to content strategies that drive engagement, leads, and brand loyalty. Handle multiple projects simultaneously while meeting tight deadlines. Maintain up-to-date knowledge of content marketing, digital trends, and platform updates. Qualifications: Bachelor's degree in English, Journalism, Communications, Marketing, or related field. 2–5 years of proven experience as a copywriter in an agency or digital marketing environment. Exceptional writing, editing, and proofreading skills. Strong portfolio showcasing a range of copywriting work (long-form and short-form). Understanding of SEO, keyword research, and digital content strategies. Ability to simplify complex ideas into engaging and easy-to-understand content. Creative thinking with a passion for storytelling and brand building. Ability to work independently and collaboratively in a fast-paced environment. Familiarity with tools like Grammarly, SurferSEO, Google Docs, and project management tools (Asana, Trello) is a plus. Preferred Skills: Experience in B2B and B2C writing. Understanding of digital marketing funnels and consumer journeys. Knowledge of Content Management Systems (e.g., WordPress). Social media content writing expertise. Job Types: Full-time, Permanent Pay: ₹11,435.14 - ₹24,218.55 per month Schedule: Day shift Ability to commute/relocate: Indore, Madhya Pradesh: Reliably commute or planning to relocate before starting work (Preferred) Experience: Copywriting: 1 year (Preferred) storytelling: 1 year (Preferred) Work Location: In person