Copy-Writer

Skills:

Company Overview

Job Overview

Qualifications And Skills

• Content Creation (Mandatory skill): Ability to craft original, engaging, and relevant copy for target audiences across various channels.
• Storytelling (Mandatory skill): Strong aptitude for weaving narratives that resonate and inform, enhancing user engagement and brand value.
• Research (Mandatory skill): Proficient in conducting thorough research to ensure content accuracy and credibility across diverse topics.
• SEO Writing: Familiarity with optimizing content for search engines to maximize visibility and traffic through effective keyword integration.
• Creative Writing: Demonstrated flair for creative expression and the ability to adapt style and tone for different contexts and platforms.
• Proofreading: Attention to detail to spot and correct grammar, punctuation, and style errors before publication.
• Excellent communication skills to effectively collaborate with team members and stakeholders for content development.
• Strong time management, organizational, and multitasking abilities in order to handle multiple projects and deadlines efficiently.
  

Roles And Responsibilities

• Develop compelling copy for websites, product descriptions, blogs, social media posts, and marketing campaigns aligned with brand goals.
• Collaborate with product managers, designers, and developers to understand project objectives and ensure messaging consistency.
• Perform in-depth research on education technology trends, competitors, and target audiences to inform and enrich written content.
• Implement SEO strategies by integrating keywords and optimizing copy for better search engine ranking and discoverability.
• Edit and proofread content to maintain high language standards and brand voice across all published materials.
• Innovate fresh content ideas and storytelling approaches that engage educators and customers within the knowledge commerce domain.
• Gather feedback from team members and stakeholders to refine and improve copy based on audience analytics and insights.
• Stay updated on industry best practices to ensure content remains relevant, accurate, and aligned with emerging trends in EdTech.