Content Writer - Lead

We’re hiring: Content Writer Lead – Health, Wellness, Entertainment, Fashion & Lifestyle (Mumbai | Hybrid)

We’re an AI-driven media startup shaping the future of content creation and discovery, where data meets storytelling and curiosity fuels creativity.

We’re looking for a Content Writer Lead who brings a journalist’s instinct, a curious mind, and a never-say-die attitude. Someone who’s hands-on, ready to get their hands dirty, and passionate about creating stories that truly move people.

What you’ll do

* Craft stories that blend empathy, accuracy, and creativity across blogs, reels, and explainers.

* Experiment with AI tools, formats, and analytics to find what truly clicks.

* Turn data and trends into narratives people actually want to read.

* Guide the tone, structure, and consistency of content across verticals.

You bring

* 5–6 years of writing experience in digital media, wellness, entertainment, fashion, or lifestyle journalism.

* A curious, experimental mindset and journalistic inquisitiveness.

* Comfort with AI writing tools, SEO, and analytics.

* A proactive, startup spirit that’s fast, adaptable, and unafraid to get hands-on.

Bonus points for

* Knowledge of Ayurveda, fitness, nutrition science, and mental wellness.

* Experience working in AI-assisted publishing or digital storytelling environments.

* Prior exposure to Discover-first or SEO-first media models and performance-driven content systems.

Why join us

You’ll be part of a bold team redefining how wellness and lifestyle content is created, distributed, and monetized in a Discover-first world. If curiosity, creativity, and data-driven storytelling excite you, this is your tribe.

💡 Interested?

Share back your content samples, or a short story on how you can elevate the content game for us, and we will get back to you. Send your samples to swati@rezilientdigital.com