Content Specialist

Content Creator – Supplement Brand Marketing

Focus

Location

Work Schedule

About the Role

We are hiring a Content Creator with a strong marketing background to support North American supplement and wellness brands. This role involves creating performance-driven content for Meta ads, email marketing, websites, and social channels, while closely collaborating with the Graphic Designer to convert content into high-performing visual creatives for U.S. and Canadian e-commerce audiences.

Key Responsibilities

• Create marketing-focused content for Facebook & Instagram ads

• Write and structure content for email marketing campaigns and flows

• Develop website content including product pages, landing pages, blogs, and educational sections

• Support social media engagement content aligned with paid and organic strategies

• Work closely with the Graphic Designer to translate content into effective visuals for ads, emails, social posts, and website sections

• Ensure messaging accuracy, clarity, and conversion focus across all creatives

• Understand brand voice, product benefits, and positioning

• Analyze competitors and market trends to refine messaging

• Ensure all content aligns with supplement industry guidelines and North American customer expectations

Required Experience & Skills

• 3–5 years of experience in content creation with a marketing background

• Experience in the supplement, health, or wellness industry

• Strong understanding of North American (U.S. & Canada) customers

• Experience working with e-commerce and DTC brands

• Ability to create content for Meta ads, email marketing, websites, and blogs

• Strong understanding of brand positioning, product storytelling, and funnel-based content

• Ability to collaborate effectively with designers and marketing teams

• Clear, persuasive, and compliance-aware writing style

Application Requirements

• Resume / CV submission is mandatory

• Work samples or content examples are preferred but not mandatory

• Availability for the listed working hours is required

How to Apply

Please submit your resume and confirm your availability for 7:00 PM – 3:30 AM IST (Monday to Friday).