Content Specialist

As a Content Specialist at ClinicMind, you will play a crucial role in creating high-quality, strategic content to drive lead generation and solidify ClinicMind's position as the go-to platform for healthcare practices. Your responsibilities will include: - Developing value-driven content such as white papers, guides, and downloads to support inbound and nurture campaigns. - Designing and managing self-guided workshops and educational resources that facilitate engagement with ClinicMind's platform. - Collaborating on various video content types like explainers, case studies, webinars, and product walkthroughs. - Ensuring all materials align with ClinicMind's brand voice, reflecting credibility, insightfulness, and a mentor-like approach. - Partnering with product, sales, and marketing teams to identify content gaps and align messaging with business objectives. - Staying up-to-date on product updates and new features, becoming a subject-matter expert to effectively communicate them. - Tracking performance metrics and continuously optimizing content to enhance lead generation and conversion rates. Qualifications required for this role include: - 3+ years of experience in content marketing or demand generation, preferably in SaaS or healthcare tech. - Demonstrated success in creating high-performing content that drives measurable pipeline or lead outcomes. - Ability to provide a portfolio showcasing marketing assets created, along with examples of their impact on lead generation. - Proficiency in writing, editing, and storytelling across various formats and channels. - Comfort in collaborating with subject matter experts, designers, and video editors, with availability to work during U.S. working hours. Bonus points for candidates with: - Experience in healthcare, EHR, or medical billing software. - Familiarity with AI-assisted writing and marketing automation tools. - Experience with HubSpot, Marketo, or similar campaign management platforms. Join ClinicMind, a leading healthcare SaaS platform dedicated to helping providers enhance practice performance and patient care through integrated solutions.,