Content Manager

• Develop and manage a daily content calendar to ensure consistent and timely delivery.
• Write engaging posts, captions, and other content formats tailored to platform-specific audiences.
• Design, implement, and continuously refine a comprehensive content strategy.
• Monitor, analyse, and report on content performance using analytics tools to optimize future campaigns.
• Collaborate with marketing, design, and cross-functional teams to ensure content supports overall business goals.
• Manage and guide content creators to maintain quality and consistency.
• Collect, monitor and analyse social and website metrics, and make improvements accordingly
• Cross-Platform Experience: Develop content for various formats including web, social media, video, and print
• Create impactful narratives that resonate with diverse audiences and reflect brand values.
  

Requirements

• End-to-End Content Strategy
  

Build data-backed content strategies aligned to business goals, with clear pillars, audience intent, and KPIs.

• Editorial Planning & Calendar Ownership
  

Run a predictable content engine calendar, workflows, SLAs ensuring timely, consistent delivery across channels.

• Platform-Native Writing & Storytelling
  

Craft compelling copy for web, social, email, video scripts, and print maintaining brand voice and clarity.

• SEO & Organic Growth
  

Drive non-branded organic traffic through keyword research, on-page optimization, topical clusters, and internal linking.

Analytics, Reporting & Optimization

Define KPIs (reach, CTR, engagement, conversions), build dashboards, and turn insights into experiments and measurable improvements

• Cross-Platform Content Production & Repurposing
  

Orchestrate assets across web/social/video/print; repurpose hero content into derivatives to scale efficiently.

• Team Leadership & Quality Governance
  

Mentor creators, set QA standards, manage vendors/agencies, and maintain brand consistency and accessibility compliance.

• Stakeholder & Cross-Functional Collaboration
  

Translate business objectives into content plans; streamline briefs, approvals, and alignment with marketing, product, and design.

• Tooling & Operations Excellence
  

Proficiency with CMS, analytics, SEO tools, project management, and automation/scheduling platforms to reduce cycle time.

Narrative & Brand Building

Create impactful narratives that resonate with diverse audiences, elevate thought leadership, and strengthen share of voice.

• Minimum of 3 years experience as a Content Manager.
• Candidates with a journalistic background will be strongly preferred.
• Proven ability to craft content that drives engagement and supports strategic goals.
• Familiarity with content performance metrics and analytics tools.
  

Excellent written and verbal communication skills

Bachelor's degre

e in any one of the following fields:

• Journalism
• Mass Communication
• English Literature
• Marketing
• Media Studies
• Public Relations
  

Benefits

• Competitive salary and benefits package
• Opportunity to make significant contributions to a dynamic company
• Walking distance from Chakala metro station, making commuting easy and convenient.
  

At Axis My India, we value discipline and focus. Our team members wear brand on sleeves, adhere to a no-mobile policy during work hours, and work from our office with alternate Saturdays off. If you thrive in a structured environment and are committed to excellence, we encourage you to apply.