Content Management Consultant/Manager

• Gather business requirements and translate them into content platform functional specifications and process flows, solution design for implementation of DXPs/ CMS, DAM.


• Collaborate with clients and Accenture stakeholders to implement DXP, DAM, content platform solution and assist in change management and adoption of the new tool/process.


• Apart from deep understanding of AEM OOTB components, able to design functional solution for custom development or 3rd party tool integrations needed as per the client needs.


• Strategize for content format, SEO optimized content. Design and execute processes for DCO (Dynamic creative optimization), landing page optimizations to scale the traffic and leads from organic search. Use data/insights for informed content decisions, measure results, and identify opportunities for audience and traffic growth.


• Perform content Management /AEM capability assessments and design future roadmaps for clients.


• Work on assessing, designing content supply chain for clients including GenAI aspects.


• Aside from client delivery, drive business development efforts and thought leadership in the content strategy, content management, content supply chain and digital marketing space.

Key Skills:

• A strong understanding of the fundamentals of Digital Marketing and evolving CMS platform landscape


• An understanding of the P2P customer journey and enabling the content and content systems across the journey


• An understanding of key digital metrics like reach, impressions, engagement rate, etc.


• A thorough understanding of the content platforms and features and integration with larger MarTech ecosystem including workflow management system and analytics


• An ability to work closely with business teams including product owners and technology teams.


• An understanding of on-page SEO & keyword research, web analytics and tagging


• A keenness to adapt to learn and adapt to new technology in the digital realm.