Job Description: Management Executive (PPC) Position: Management Executive (PPC) Location: ROI Boosters (Remote/Hybrid) Shift: UK Shift Salary: 12,000 per month Probation Period: 6 Months Experience: 2-3 Months of Agency Experience in PPC Job Overview: We are seeking a highly motivated and skilled Management Executive to join our dynamic team. The ideal candidate will have both theoretical knowledge and practical experience in Pay-Per-Click (PPC) campaigns. This role offers the opportunity to work in a fast-paced environment with a focus on managing, optimizing, and reporting on PPC campaigns. The candidate should be ready to contribute to our growth by improving campaign performance and assisting the team with various PPC tasks. Key Responsibilities: 1. PPC Campaign Management: Create, manage, and optimize PPC campaigns across various platforms (Google Ads, Bing Ads, Facebook Ads, etc.). Perform keyword research, ad copywriting, bid management, and targeting to ensure successful campaigns. Analyze PPC campaign performance and implement strategies for improvement. 2. Reporting & Analysis: Provide regular performance reports, including key metrics like CTR, CPC, and ROAS. Analyze data and recommend changes to improve overall campaign performance. 3. Client Interaction: Communicate with clients (internal or external) to understand their goals and ensure PPC strategies are aligned with their objectives. 4. Collaboration: Work closely with other departments to integrate PPC strategies with broader marketing goals. Participate in brainstorming sessions to improve the company's digital presence. 5. Ad Performance Optimization: Monitor trends in the industry and adjust PPC strategies accordingly. A/B test different ad versions to optimize click-through rates and conversions. 6. Continuous Learning: Stay updated on the latest trends, tools, and best practices in PPC and digital advertising. Required Qualifications & Skills: Experience: 1. Minimum of 2-3 months of hands-on experience in a digital marketing agency, specifically in PPC management. 2. Knowledge: Strong theoretical and practical knowledge of PPC tools and platforms (Google Ads, Facebook Ads, etc.). Familiarity with keyword research, ad copy creation, and bid management. Understanding of key PPC metrics, such as CTR, CPC, CPM, ROAS, etc. 3. Technical Skills: Proficiency in using Google Ads and Google Analytics. Ability to work with Excel/Google Sheets for data analysis and reporting. 4. Communication Skills: Excellent written and verbal communication skills. Ability to work effectively with both clients and internal teams. 5. Problem-Solving: Strong analytical skills with the ability to adapt to challenges in PPC campaigns. 6. Attention to Detail: Ability to focus on details to ensure high-quality campaign execution. 7. Working Hours: The role will require working in the UK Shift. Compensation: Salary: 12,000 per month during the probation period. After the successful completion of the 6-month probation period, the compensation will be reviewed. Probation Period: The position comes with a 6-month probation period, during which the employees performance will be evaluated. Upon successful completion, the employee will be considered for permanent employment.